Oct 15, 2012

More Wreck It Ralph Viral Marketing - Sugar Rush Speedway

I'm loving the direction Disney is taking with their marketing for Wreck It Ralph, by creating ads for the different 'original' game worlds that Wreck It Ralph travels to in a quest to find himself. Last week we featured the VHS-tinged Fix It Felix ad, this week we're treated to the sweet Mario Kart clone realm of Sugar Rush, recreated in the style of mid 90's ads. I haven't been this excited for a videogame related movie since they tied the reveal of Super Mario Brothers 3 into The Wizard.

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