Dec 3, 2013

Arcade (NSFW)



An unrelenting barrage of tantalizing imagery awaits you in Arcade, which much to our surprise turned out to be an avant garde promo for an up and coming jewelry line by the same name. The company, called Kirsten Goss specializes in unorthodox jewelry and it seems like that applies to their marketing as well, which I really liked.


The retro feeling reel (Perhaps the abundance of monochromatic imagery) is a strangely unsettling display, which differentiated itself via it's insistence on not emphasizing the product every step of the way. Directed by Clive Will, it's a concentrated shot of eye candy waiting to be consumed.

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