The Shins - It's Only Life

The Shins' sentimental new music video for 'It's Only Life' captures the spirt of imagination and innocence in a Calvin and Hobbes-esque style treatment by the director, Hiro Murai. In the meanwhile, James Mercer of the Shins gets slowly dragged off into the wild by a series of shadowbeasts, the same fate that every inhabitant in the town seems to have encountered. It's a deceptively uplifting sounding track, and I appreciated the nods towards Studio Ghibli, especially with those shadow creatures.